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How to start an SMM reseller business

An SMM reseller buys social media services at wholesale rates and sells them to customers who would rather not deal with a panel themselves. You can start with a phone, a small balance and a list of services you understand.

Pick who you sell to

Creators want speed on one post. Agencies want reporting and refill. Small businesses want reassurance. Choose one audience and learn the three or four services it buys most.

Choose and test a provider

Use the checklist in how to choose an SMM provider, then run test orders before you quote anything.

Set prices per service

Mark up each service separately and keep the provider minimum in mind. The pricing guide has worked examples.

Take orders where your customers are

Instagram DMs, WhatsApp and Telegram work for the first dozens of orders. Paste them into mass order in one go.

Write your refund rules first

Decide what you do with partial orders and drops before the first one happens, and never promise more than your provider guarantees.

Grow into a panel

When orders arrive faster than you can paste them, connect a child panel or your own site through the API.

Put it into practice

Open an account, add $10 and test the services you plan to resell.